COOKIE POLICY
What are cookies and how we use them on www.fohowromania.com
Last updated: May 2026
This Cookie Policy is drawn up in accordance with Law no. 506/2004 on the processing of personal data and the protection of privacy in the electronic communications sector (as amended by Government Emergency Ordinance no. 13/2012), with Regulation (EU) 2016/679 (GDPR), and with Directive 2002/58/EC (the ePrivacy Directive). This page explains, in plain terms, what cookies are, why we use them, what types of cookies are present on the site, and how you can manage your preferences at any time.
1. Legal basis
The use of cookies on www.fohowromania.com is carried out in compliance with the following normative acts:
- Law no. 506/2004 on the processing of personal data and the protection of privacy in the electronic communications sector, as amended by Government Emergency Ordinance no. 13/2012
- Regulation (EU) 2016/679 (GDPR) on the protection of natural persons with regard to the processing of personal data
- Directive 2002/58/EC (the ePrivacy Directive) on the processing of personal data and the protection of privacy in the electronic communications sector
- Law no. 365/2002 on electronic commerce
⚠ Important: In accordance with applicable legislation, cookies that are not strictly necessary for the functioning of the site may be placed on your device only with your prior, express, and informed consent. Consent must be an active, freely expressed action, and may be withdrawn at any time, just as easily as it was granted.
2. What are cookies?
A cookie is a small text file that a website places on your device (computer, phone, tablet) when you visit it. Cookies are stored by your web browser and allow the site to recognize your device on your next visit.
Cookies do not contain programs or viruses and cannot access other information on your device. They may contain information about your browsing preferences, login session, items in your shopping cart, or other data related to your interaction with the site.
2.1 Types of cookies by duration
- Session cookies (temporary): stored on your device only for the duration of the browsing session and automatically deleted when you close your browser
- Persistent cookies: remain on your device for a determined period of time (days, months, or years), even after closing the browser, until they expire or until you manually delete them
2.2 Types of cookies by origin
- First-party cookies: placed directly by www.fohowromania.com on your device
- Third-party cookies: placed by external services integrated into the site (e.g. Google Analytics, Facebook Pixel, payment processors)
3. Categories of cookies used on www.fohowromania.com
The cookies we use fall into four main categories, with different levels of necessity and different rules regarding consent:
| Category | Consent | Purpose | Examples |
|---|---|---|---|
| Strictly necessary | NOT required | Basic functioning of the site (shopping cart, authentication, security) | User session, security token, shopping cart |
| Functional | YES - recommended | Remembering preferences (language, currency, region settings) | Language preferences, display settings |
| Analytical / Statistical | YES - required | Understanding visitor behavior, improving the site | Google Analytics, traffic statistics |
| Marketing / Advertising | YES - required | Personalized advertising, retargeting, campaign measurement | Facebook Pixel, Google Ads, retargeting |
4. Details regarding each category of cookies
4.1 Strictly necessary cookies
These cookies are essential for the correct functioning of the www.fohowromania.com website. Without them, you would not be able to add products to the cart, log into your account, or complete an order. They do not collect personal data for marketing purposes.
Pursuant to art. 4 para. (5) lit. b) of Law no. 506/2004, these cookies are exempt from the obligation to obtain consent, as they are strictly necessary for providing the service requested by the user.
- session_id — identifies your browsing session; duration: session; origin: first-party
- cart_token — saves the contents of your shopping cart; duration: 30 days; origin: first-party
- csrf_token — protection against CSRF attacks (security); duration: session; origin: first-party
- cookie_consent — retains your cookie consent preferences; duration: 12 months; origin: first-party
4.2 Functional cookies
These cookies improve your browsing experience by remembering the preferences you have set. For example, if you have selected a certain language or display preference, these cookies ensure that the settings are retained on your next visit, without needing to configure them again.
These cookies are not strictly necessary, but disabling them may affect browsing comfort. They are activated only with your consent.
- user_lang — retains language preference; duration: 12 months; origin: first-party
- display_pref — retains display preferences; duration: 6 months; origin: first-party
4.3 Analytical and statistical cookies
These cookies help us understand how visitors interact with our site — which pages are most visited, how much time users spend on the site, where they come from, and what devices they use. This information helps us continuously improve the user experience and the performance of the site.
The data collected is anonymized or pseudonymized and is not used to identify you personally. They are activated only with your consent.
- _ga, _gid, _gat (Google Analytics) — measurement of traffic and behavior on the site; duration: 2 years (_ga), 24 hours (_gid); origin: third-party (Google LLC)
- _hjSessionUser, _hjSession (Hotjar, if used) — analysis of user behavior (heatmaps, session recordings); duration: 1 year; origin: third-party
ℹ Google Analytics operates with anonymized IPs. Data is transferred and processed by Google LLC in accordance with the approved transfer mechanisms under GDPR. You can consult Google's privacy policy at: policies.google.com/privacy
4.4 Marketing and advertising cookies
These cookies are used to display relevant advertisements to you, based on your interests, both on our site and on other platforms (Facebook, Google, etc.). They allow us to measure the effectiveness of our advertising campaigns and to avoid displaying the same advertisement too many times.
These cookies can track visitors across multiple websites and can create detailed profiles of browsing habits. They are activated exclusively with your explicit consent. Refusing them does not affect the functioning of the site or the ability to purchase products.
- _fbp, _fbc (Facebook Pixel) — retargeting and measurement of Facebook/Instagram campaigns; duration: 90 days; origin: third-party (Meta Platforms)
- _gcl_au, _gads (Google Ads) — measurement of conversions from Google campaigns; duration: 90 days; origin: third-party (Google LLC)
5. Your consent — your rights and options
5.1 How you express your consent
On your first visit to www.fohowromania.com, you will see an information banner regarding the use of cookies. You can choose from the following options:
- Accept all: you consent to the use of all categories of cookies (strictly necessary + functional + analytical + marketing)
- Refuse all: you consent only to strictly necessary cookies, which do not require consent; all others are deactivated
- Customize: you choose category by category what types of cookies you accept
⚠ Attention — important rules regarding the validity of consent (2026 compliance): in accordance with applicable legislation and the draft amendment to Law no. 506/2004, consent for cookies must be an active, free, and informed action. The following are prohibited: pre-checked options, a refusal button that is hidden or harder to find than the acceptance button, and ambiguous or misleading wording.
5.2 How you withdraw or modify your consent
You can modify or withdraw your consent at any time, just as simply as you granted it, through:
- The site's cookie settings: access the 'Cookie Settings' link available in the footer of the site to update your preferences
- Browser settings: you can configure your browser to block or delete cookies; specific instructions for each browser below (Section 6)
- Third-party tools: for Google cookies, you can use the Google Analytics Opt-out Browser Add-on (tools.google.com/dlpage/gaoptout); for Facebook, you can manage your advertising preferences in your Meta account settings
✓ Withdrawal of consent does not affect the lawfulness of processing carried out on the basis of consent prior to its withdrawal. Furthermore, withdrawal of consent for marketing cookies will not affect your ability to purchase products from the site.
6. How to manage cookies from browser settings
You can control and/or delete cookies directly from the browser you are using. Please note that disabling strictly necessary cookies may affect the correct functioning of the site.
| Browser | How to access cookie settings |
|---|---|
| Google Chrome | Menu (3 dots) > Settings > Privacy and security > Cookies and other site data |
| Mozilla Firefox | Menu (3 lines) > Settings > Privacy & Security > Cookies and Site Data |
| Microsoft Edge | Menu (3 dots) > Settings > Cookies and site permissions > Cookies and stored data |
| Safari (Mac/iOS) | Preferences / Settings > Privacy > Manage Website Data |
| Opera | Menu > Settings > Privacy & Security > Cookies and other site data |
ℹ Please note that browser settings apply to all sites, not just www.fohowromania.com. You can use the customization options in our cookie banner for more precise control.
7. Third-party cookies — additional information
Some cookies are placed by external services (third parties) integrated into our site. Fohow Romania does not control these cookies and we recommend that you consult the privacy policies of the respective third parties:
| Service | Operator | Privacy policy |
|---|---|---|
| Google Analytics | Google LLC (USA) | policies.google.com/privacy |
| Facebook Pixel | Meta Platforms (SUA) | www.facebook.com/privacy/policy |
| Google Ads | Google LLC (SUA) | policies.google.com/privacy |
| Online payment processor | [Processor name] | [Processor policy URL] |
ℹ Some third-party operators (e.g. Google LLC, Meta Platforms) are established in the United States of America. The transfer of data to these operators is carried out on the basis of the legally approved transfer mechanisms under GDPR (e.g. Standard Contractual Clauses, the EU-US Data Privacy Framework).
8. Cookies and personal data
Some cookies (especially analytical and marketing ones) may collect or process personal data, such as IP addresses, device identifiers, or browsing behavior. This processing is carried out in accordance with Regulation (EU) 2016/679 (GDPR).
As a data subject, you benefit from the following rights in connection with data processed through cookies:
- Right of access — you can request information about your processed data
- Right to rectification — you can request the correction of inaccurate data
- Right to erasure — you can request the deletion of data under certain conditions
- Right to restriction of processing — you can request the limitation of processing
- Right to object — you can object to processing based on legitimate interest
- Right to portability — you can obtain your data in a structured format
To exercise these rights, you can contact us at the company's email address. You also have the right to lodge a complaint with the National Supervisory Authority for Personal Data Processing (ANSPDCP) — www.dataprotection.ro.
9. Cookie retention period
Each cookie has a specific lifespan, depending on its purpose:
| Cookie category | Maximum duration | Notes |
|---|---|---|
| Strictly necessary (session) | Until browser is closed | Automatically deleted at the end of the session |
| Strictly necessary (persistent) | 30 days | E.g.: shopping cart, security token |
| Consent preferences | 12 months | Retains your cookie choices |
| Functional | 6 - 12 months | Language, display preferences |
| Analytical (Google Analytics) | 2 years (_ga), 24 hours (_gid) | Reset on each visit |
| Marketing / Retargeting | 30 - 90 days | Facebook Pixel, Google Ads |
10. Updating this policy
The Cookie Policy may be updated periodically to reflect legislative, technological, or service changes. Any significant modification will be communicated visibly on the site, and the date of the last update will always be displayed in the header of the document.
We recommend that you consult this page periodically to stay informed about how we use cookies.
11. Contact and additional information
For any question or request related to the use of cookies on www.fohowromania.com, you can contact us:
- Email: fohowromania@gmail.com
Last updated: May 2026
This Cookie Policy is drawn up in accordance with Law no. 506/2004 (as amended by Government Emergency Ordinance no. 13/2012), Regulation (EU) 2016/679 (GDPR), and Directive 2002/58/EC (ePrivacy). Periodic validation of the document by a specialized legal consultant is recommended.